The Challenge

HSPRECISION is a traditional small electronics factory in China. Their old OEM business is decreasing dramatically due to harsh competition and world economic crisis. To survive, their management decided to develop a private product line that could potentially become a hotsell in the 2C market.  They don’t have the experience in design and consumer market. So, they came to VANTASTEK for help in 2017. Currently, the most popular hot-selling small electronics gadget on Amazon and other ecommerce platforms was the spinner.  But of course, VANTASTEK would not ask its partner to join one of the thousands of spinner makers on the market to sell just another soulless copy.  So what could be done?

The Process

After thorough market research, VANTASTEK decided to make a combo product:  to combine what we are good at – memory production and what’s hot on the market – the spinner. Thus, we got the Spinner USB design.  It could be used as a standard USB flash drive with capacity ranging from 8GB to 512GB, while at the same time used as a fun spinner with unique aesthetics.

The Result

The Spinner USB immediately became a super popular product line when it was introduced to the market. VANTASTEK and HSPRICISION made more similar products with lower cost and faster turnover,based on plastic material but with the same patented structure design: